Peugeot Sport launches new Peugeot 908

© Peugeot Sport

Peugeot Sport is poised to embark on a busy motorsport programme in both circuit racing and rallying in 2011. The overall objective is to secure further titles and individual event wins, while Team Peugeot Total’s endurance racing programme will be spearheaded by a brand new car. Once again, the Le Mans 24 Hours stands out as the highlight of the squad’s 2011 calendar.

Objectifs 2011

The 2011 campaign kicked off in the finest way imaginable with victory for Peugeot on the recent Rallye Monte-Carlo. The centenary edition of the famous rally saw Bryan Bouffier/Xavier Panseri and their Peugeot France-backed 207 Super 2000 show the way forward for the rest of the year. At the same time, Peugeot Sport will continue to work actively with its subsidiaries and customers in a long list of national rally championships, as well as in the Intercontinental Rallye Challenge. Peugeot’s sporting division will also continue to organise its highly popular one-make series in rallying and circuit racing in order to cater for the passion of amateur competitors, budding champions and fans of the brand.

Meanwhile, Peugeot Sport’s energy will focus chiefly on its official endurance racing programme. After a strong season in 2011, which saw it claim the inaugural Intercontinental Le Mans Cup (ILMC) title, Peugeot Sport will be looking to defend its crown, although the highlight of its season will again be the Le Mans 24 Hours (June 11-12). The calendar of this year’s ILMC features seven races, including Le Mans which will count for double points. This year’s visit to La Sarthe is especially eagerly awaited inasmuch as it will be the first since recent changes to the technical regulations gave rise to a new generation of cars.

From the 90X to 908

The 908 HDi FAP helped Peugeot build up an enviable record of world class successes, including the title in the 2007 Le Mans Series, a one-two finish at Le Mans in 2009 and the inaugural ILMC crown in 2010. “We have chosen 908 as the name of the new car in order to build on the wave of success with which it is associated,” says Peugeot’s Director of Marketing and Communications, Xavier Peugeot.

“At the same time, this car fits perfectly with the brand’s modern calling. It mirrors the modernity that is dialled into the 408, which is in the process of being launched in Latin America, the 508, which is beginning to arrive in the dealerships, and the new 308, about which we will be going into a little further detail over the coming days. It also echoes the modernity expressed by our first ever diesel hybrid model, the 3008 HYbrid4. At Peugeot, we have always sought to associate our commitment to motorsport with the real world and with our model range. The name 908 consequently stood out as the obvious choice.“ Following in the wake of the 905 and the 908 HDi FAP, the 908 is the third car to have been developed by Peugeot Sport for endurance racing. And, like its forebears, its mission will be to extend Peugeot’s winning record at Le Mans which already features three wins, in 1992, 1993 and 2009. The 908 complies with the latest technical regulations and notably features a so-called shark’s fin engine-cover appendix. It is a closed-cockpit car, with four identical wheels, and is powered by a 550-horsepower, 3.7-litre V8 HDi FAP diesel engine. It means Peugeot Sport will be competing in endurance racing for the fifth year running with a diesel engine equipped with a particulate filter (FAP/Filtre à Particules). Since 1998, more than seven million HDi engines have been sold worldwide, helping Peugeot to earn a reputation as one of the biggest players in the realm of clean diesel power.

The 908 packs the same technologies as those employed for Peugeot’s road cars, while there has been close collaboration between the group’s engineers and specialists and their counterparts at Peugeot Sport to ensure that expertise in domains like fuel efficiency, respect for the environment and performance is shared between road cars and motorsport.

The technical solutions chosen for Peugeot Sport’s latest endurance racing challenger

Immediately after the 2009 Le Mans 24 Hours, Peugeot Sport’s engineers started to put pen to paper to design a new car destined to comply with the new, upcoming technical regulations. They sought to profit from the lessons learned with the 908 HDi FAP: “The regulations have evolved a great deal but we didn’t start from a clean sheet,” notes Bruno Famin, Peugeot Sport’s Technical Director. “The experience we have gained over the past four years helped to steer the decision-making process and our technical choices, although the only component which has been carried over at the end of the day is the windscreen wiper! One of the principal difficulties we faced was having to design an all-new car while continuing to race another at the same time. We also needed to set ourselves sound objectives with a view to obtaining the best possible package with regard to engine performance, aerodynamics and weight distribution. We will only find out how successful we have been when we start racing the new car…”

A closed-cockpit car: “We knew from previous testing work that there is little significant difference between open- and closed-cockpit cars in terms of their aerodynamic performance. At the same time, despite the added constraints they bring when working on them at races, closed-cockpit cars provide additional safety for the drivers. We therefore decided to stay with the same solution.”

Engine: “We have also made full of our experience with the V12. We ultimately decided to opt for a turbocharged diesel V8, the characteristics of which are very similar to those of the V12. The angle of the ’vee’ is 90 degrees (compared with 100 degrees in the case of the V12) for balance reasons. The cubic capacity is 3.7 litres and the new V8 HDi FAP boasts peak power of 550hp. We ran it for the first time on the dyno on January 25, 2010.”

Four identical wheels: “Today’s LMP cars have a shortcoming with regard to front-end road holding performance. The logical way to cure this was to increase the size of the contact patch between the tyres and the track, which entailed running bigger front wheels, within the limits specified by the regulations. This aspect of the car’s development was carried out in close collaboration with our partner Michelin.”

Aerodynamics: “Given the big reduction in engine power resulting from the 2011 regulations (a fall of approximately 150hp), we had to take a fresh look at the trade-off between aerodynamics, drag and downforce. The latter has been significantly reduced in order to maintain a reasonably high top speed.”

The new car made its track debut on July 27, 2010. “This was the deadline we set ourselves, although we knew we would almost certainly run into teething trouble given that this was an all-new car. We did indeed have problems but we succeeded in resolving them one by one as we got more and more kilometres on the clock. One of the very positive points we found was that the car’s handling lived up to our expectations out of the box. With regard to its other strengths and weaknesses, we will need to wait until the first races to see how we compare with our rivals. That said, we continue to work without worrying about what our opponents are doing; we are simply focusing on our own objectives. Between the car’s track debut in 2010 and the 2011 Le Mans 24 Hours, we will have completed 12 tests in all, at a number of different circuits,” concludes Bruno Famin.

The full championship

The Intercontinental Le Mans Cup has expanded from three rounds in 2010 to a seven-round calendar this season, including two races in the USA (Sebring and Petit Le Mans Road/Atlanta), three in Europe (Spa-Francorchamps, Imola and Silverstone) and one in China, plus the bill-topping Le Mans 24 Hours. “We clearly want to defend our ILMC title,” underlines Olivier Quesnel, the Director of Peugeot Sport. “We won all three rounds of the series in 2010, but there is one round we are especially targeting this year, and that is Le Mans.

This legendary event has now been incorporated into the championship, a move we believed was necessary – indispensable even. Including Le Mans will be very beneficial for the championship and will put an even bigger spotlight on endurance racing which is a discipline that permits carmakers like Peugeot to showcase their knowhow and technology in extreme conditions. We have consequently submitted entries for two cars to the ACO for every round, with the exception of Spa-Francorchamps where we will take three cars to use it as a full- scale dress rehearsal ahead of the Le Mans 24 Hours.”

Outstanding drivers

This season sees the introduction of a more balanced calendar, a shift in the technical regulations and the arrival of a new car, but the people who make up the team are just the same. “At our debrief after the 2010 Le Mans 24 Hours at our base in Vélizy, I told all our drivers that I had every confidence in them for 2011,” concludes Olivier Quesnel. “They are true professionals, every one of them. We have nine world class drivers who count among the discipline’s very best. We have everything to gain from sticking to the same line-up.”

The three crews for Le Mans:
– N°7 908: Alexander Wurz / Anthony Davidson / Marc Gené
– N°8 908: Franck Montagny / Nicolas Minassian / Stéphane Sarrazin
– N°9 908: Sébastien Bourdais / Pedro Lamy / Simon Pagenaud

14 Comments on Peugeot Sport launches new Peugeot 908

  1. W00t Go Peugeot!! Win 2011 ILMC!
    I really can’t wait to see the new Audi and Peugeot face off. Only 6 more weeks till Sebring.

  2. Sorry to hark on but that shark fin – what’s the point? Even F1 has binned it. We won’t be seeing it next year. Another ACO grand scheme…

  3. @Tommy, the shark fin is designed to stop the cars taking off when getting sideways at high speed. There have been quite a few cases of LMP cars getting seriously airborne during high speed accidents over the past few years, and this is the ACO’s way of solving the problem

    It does look awful though, totally destroys the best looking racing cars in the world :(

  4. ^I won’t say it destroys the look and I won’t say it compliments the car, but the fins really aren’t turning out to be as bad as many people say they are. Granted the car would look better without them, but in my eyes at least, they’re fine.

    As for the car itself, I think Peugeot knows what they’re doing. Looks the same on the outside, but it’s what inside that counts in this case.

  5. Then someone needs to relay that message to Marc Gene after he crashed heavily in the NEW (finned) Peugeot 90X in late November 2010 at the Motorland Aragon circuit in Spain. I understand this latest crash made his Le Mans test crash look like a parking lot accident. Rolled it into a ball (per John Hindhaugh).

  6. Disappointing, I though ‘Nine Oh Ex’ had a nice ring to it, oh well. Also, unlike the audi, because the shark fin isn’t really part of the bodywork or the pattern of the paint scheme, more just stuck on there, half the time when i look at it i don’t even notice it, as if there just happens to be a sign directly behind the car, in just the right place.

  7. Bourdais should be going to indycar, and with the acura P1 coming I’m not sure they would allow Pagenaud to race with peugeot this year. So that should be perhaps 2 very desirable seats open…possibly.

  8. They should get rid of davidson. Loic duval, montagny, and sarrazin were just as fast as him without taking all those risks. And had the pole car not retired early, bourdais and pagenaud would definitely match or outclass him as well, with less drama.

  9. I’m a huge Peugeot fan and am glad to see the new Peugeot 908. My only question is will the new 908 be able to compete with the 2010 Audi R15+ at Sebring? The R10+ has 590+bhp while the 908 advertises 550bhp……….Davidson is young and will calm down. Peugeot needs to stick with him. He reminds me of a younger Alan McNish. I think Peugeot’s best driver is either Montagny or Sarrazin.

  10. Davidsons move on the vette at le mans proved he needs dropping, along with his whole attitude towards the accident. Brabham showed him how its done the previous year.

  11. Davidson isn’t that young. You want young, look at pagenaud, loic duval and lapierre. They weren’t that reckless. or even rockenfeller or lotterer at audi, those young guns were smooth. They just didn’t want to bother with F1’s price tag.

    The audi R15 will have a smaller restrictor at sebring, so will the oreca 908. The ALMS will know how to balance them. On the straight they might have a bit more push than the new P1’s, but they will pay for it in fuel economy.

  12. I never in a million years would have thought to look at things that way.
    This should make my morning much easier.

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